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Translation in the Cloud

People expect translations to happen at the speed and accuracy of a Star Trek Universal Translator. Unfortunately, that time is not here yet, but we are approaching it quickly....

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Good Workflow is the Foundation of Customer Experience

One of the most powerful ways of succeeding as an online business is to give your customers a seamless, easy to use service, no matter where in the world they’re located. Whether you’re a small...

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Insults, Assumptions, Cultural Affronts: Mistakes to Avoid When Going Global

Making mistakes in business is natural. Sometimes those mistakes benefit your overall success. Hire the wrong iPhone developer, and you’ll learn what to look for in the next one. Cancel your work from...

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People Read Less and Watch More: Make Visuals Work for You

Hit play and watch. Click and receive. People expect instant visual gratification and if your website doesn’t provide, they quickly dismiss you as dated or difficult to digest. The good news is that...

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5 Ways to Handle Real Time Content Demands

Between social channels, knowledge bases, blog comments, blog posts and the many other ways to interact with customers, how do you stay “on” in real time, even nights and weekends? Users are online all...

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How to Mind Details at Scale

Companies of all sizes face a similar content problem: It’s become normal for content to be scattered between CMSs, email, social media, intranets and other silos. Workers on average spend 19 percent...

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The Enterprise Cloud is Finally Moving Beyond Storage

“Build it, and they will come. And stay.” That statement sums up why Box, Dropbox, Amazon, Google and Apple are fighting to win the enterprise cloud storage space. These providers know that once users...

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Building Authentic Experiences on the Internet of Things

Remember the days when the biggest user interface (UI) challenge was how to get your website to work both in Internet Explorer and Netscape? It’s a matter of opinion whether those were the good old...

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The Importance of DocOps in the New Era of Business

“Fail quick, fail often, recover quickly.” This truism of DevOps has redefined the way that companies launch products. By destroying the invisible wall between developers — the left brain of the...

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Why Translation is Becoming Invisible

If you’ve ever tried to find a hotel in Paris without knowing French or searched for that famous restaurant in Beijing without Chinese skills, you know that navigating a foreign country can be an...

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